Prices on all Tesla Inc. inventory cars will rise by about 3% on April 1, Chief Executive Elon Musk said Sunday.
In a series of tweets, Musk said the price hike will take effect at midnight, April 1 — “so effective April 2.” The first quarter ends March 31.
“To be clear, this doesn’t affect Tesla website order prices,” Musk added. “Existing inventory prices are currently slightly lower than on website. This will bring them in line.”
To be clear, this doesn’t affect Tesla website order prices. Existing inventory prices are currently slightly lower than on website. This will bring them in line.
— Elon Musk (@elonmusk) March 24, 2019
Inventory cars are those that have already been produced — with both new and used vehicles for sale — so they are not as customizable as Tesla’s online orders.
Prices on Tesla vehicles have bounced up and down in recent months, irritating some owners and prospective customers. In announcing 3% price hikes on most of its vehicles earlier this month, following price cuts just weeks before, Musk said prices would “revert to normal” and said “In retrospect, lower prices shouldn’t have been offered” in the first place.
Last week, Musk reportedly asked all Tesla employees to help deliver new cars to customers in an end-of-the-quarter crush.
Tesla shares TSLA, -3.46% are down more than 20% year to date, compared to the S&P 500’s SPX, -1.90% 12% gain.