Veronica Ryan, a single 26-year-old marketing executive based in Dallas, Texas, said she swipes right on potential matches on Bumble based on a combination of personality, looks, and job. In many cases she will take someone with a sense of humor over someone who is more good looking, she said, and career plays a lesser but still significant role in matching.
“I definitely swipe on people out of my league for the hell of it,” she said. “It’s kind of a game when it comes to those picks — if they swipe back, it’s a surge of fun.”